Elf promotes affordable beauty with mockumentary inspired by real crime

Elf promotes affordable beauty with mockumentary inspired by real crime

Diving overview: Elf Cosmetics has released a new mockumentary called “Vanity Vandals” that delves into the world of true crime, according to a press release. Key to the initiative is a 10-minute film that examines what the brand calls vanity vandalism, the practice of cluttering bathroom sinks with leftover affordable beauty products. The film was … Read more

“The real goal of a startup is to build something once and sell it over and over again.” | C Tech

The engineers on the right are Mr. Chen Markman and Mr. Ofir Ehrlich.

As part of Calcalist and Poalim Tech’s Growth+ project, Ofir Ehrlich, co-founder and CEO of Eon, spoke with Chen Markman, CEO of Avon AI, which develops a platform for managing and controlling AI agents in sensitive organizations. The conversation was held as part of Calcalist and Poarim Tech’s “Growth+” project, now in its third year, … Read more