Italian authorities investigate Sephora and Benefit for selling adult beauty products to children

A young girl looks unhappily in the mirror

Italian authorities have launched an investigation into Sephora and Benefit Cosmetics for allegedly using a “covert marketing strategy” to sell adult cosmetics to children. The Italian Competition Authority (AGCM) says the sale of beauty products to minors can increase the obsession with achieving “perfect” skin, known as “cosmeticorexia”, and pose a risk to health. AGCM … Read more